[Last modified: December, 18 2024 06:30 AM]
Why chose?
In today’s era of globalization and digitalization, social media has become the main battlefield for cultural exchange. Through social media, people from different cultural backgrounds show their unique styles of clothing, which is not only an expression of fashion, but also a manifestation of cultural identity. This theme was chosen to explore how the display of clothing on social media platforms, as a cultural symbol, influences and shapes the cultural identity of individuals and groups. This process is not only the transmission of aesthetics, but also the exchange and reproduction of cultural values and social significance.
Why not digital clothing?
Although virtual clothing, as an emerging fashion technology product, has a place in digital identity expression, its role in the formation of cultural identity is relatively new and not widespread. There are very few cases and data to study. In contrast, traditional clothing is more representative and universal, and can better reflect the deep connection between society and culture. The popularity of traditional clothing in daily life and the function of cultural representation make it an ideal object to study the formation of cultural identity under the influence of social media.
Research problem
1. Construction and expression of cultural identity: How does clothing display on social media construct or reconstruct an individual’s cultural identity?
The study will analyze how individuals in different cultural contexts express their social and cultural identities through their clothing choices, and how this expression is shaped by both global perspectives and local cultures.
2. The translation and adaptation of traditional clothing in modern social media culture.
Here, the study will focus on how traditional clothing has maintained its cultural significance under the extensive influence of social media, or how it has been reinterpreted to suit modern aesthetics and cultural dialogue. This includes exploring how traditional clothing has been passed down through different cultures and generations, and how these garments have undergone cultural appropriation or re-creation in their presentation on social media.
3. The role of social media as a medium of cultural communication: How can clothing promote cross-cultural understanding and conflict?
This question examines how the display of clothing on social media platforms can serve as a tool for intercultural dialogue, promoting or challenging intercultural understanding and acceptance. The study will explore how clothing acts as a bridge between cultures, including how it reveals cultural differences, promotes cultural assimilation, or leads to cultural friction.